What is Digital Marketing?

Marketing is one of the most important aspects of running any kind of business. It is a basic strategy required for gathering a customer base & maintaining client relations. The marketing & Sales team is the most important part of any business or venture. Till the decade of ’80s & ’90s marketing was done by physically talking & meeting the clients over the phone or planned visits. Business brochures & marketing articles were shared through personal meetings or by utilizing courier, posts, or Fax. However, the decade of 2000 brought a major change in the marketing strategy with the introduction of emails & Social Media. Hence, Digital Marketing was born & introduced in every major business in the industry. 

Many organizations have resulted in a combination of traditional & digital Marketing through various marketing channels like emails, Social Media, or Telephones.

In Short, it is a medium of marketing wherein the sales team reaches out to the consumers through Internet & Social Media electronic communication is sent to the potential Consumers. 

Why is digital Marketing more preferred way of Marketing

As Internet & smartphones prices are one of the cheapest in India, it is easily within reach of all the consumers. With the increase in Social Media awareness, People are getting more & more inclined towards Social Media Platforms like Facebook, Twitter, Instagram, etc. An average person in Urban India spends almost 2-3 hours on a daily basis using social media & so marketing your products through these Social Media Platforms is the more preferred way of reaching out to consumers of all age groups.

 Moreover, it is more cost-effective than the ancient traditional way of marketing. The recent lockdown due to the pandemic has proved that while most of the physical working was affected by the lockdown, digital marketing still continued to be a booming industry as people continued to work from the comfort of their homes without having any major impact on their salaries. 

Future of Digital Marketing

As stated earlier, India is one of the fastest-growing economies in the world & has one of the cheapest Internet services available across the nation. Moreover, the recent Make in Indian Campaign introduced by the Prime minister of India is attracting many small & big manufacturing companies to manufacture, market & sell their products in India. Apart from large-scale manufacturing units, small businesses & e-commerce websites are also flourishing.  The business of the companies is increasing day by day & so is the need for digital marketers.

 The future of Digital Marketing in India is extremely bright as with easy access to the internet, social media & internet users are bound to increase & therefore an upward trend in the demand for digital marketers would surely be observed. As per the recent survey conducted by various job websites, India would require at least 10lakh digital Marketing experts by the year 2030. Hence, it would not be incorrect to say that India has a bright future in this field of marketing. 

Digital Marketing in Greater Noida

We are among the best Digital Marketing training provider in Greater Noida. We provide 100% placement after completion of the training course. The digital marketing training is provided by our very experienced professionals. They love to impart their practical knowledge to the students of our institute.

The digital marketing course is designed to meet all the possible requirements of our students. Our trainers understand the requirements very well.

Our digital marketing trainers will ensure you will understand and learn all the aspects and topics of our course module. They listen to each student and try to solve all their queries. We will make sure you have a secure job as soon as your web designing training course is completed.

Different Techniques of Digital Marketing

• Social Media Marketing
• Influencer Marketing
• Email Marketing
• Content Marketing
• Search Engine Optimization (SEO) Marketing
• Pay-per-click (PPC)
• Affiliate Marketing

Objectives of Digital Marketing Course

• Gain knowledge about digital marketing and its benefits.
• Master SEM strategies by using Google Ads.
• Learn strategies and various techniques about Search Engine Optimization.
• Learn about how Email Marketing works and its tools.
• Creating Digital Marketing Campaigns.
• Master Google Analytics and the technique of tracking the website.
• Learn Social Media Marketing and how it works on various social media sites: Facebook, Instagram, Twitter, etc.

Eligibility Criteria for Digital Marketing Training

• If you have basic knowledge about marketing then this course is made for you.
• An education degree is not necessary.                                                 

Course Module

·   Introduction of digital marketing course.

·   SEO 1:- On-Page Optimization and Keyword
Planning.

·   SEO 2:- Off-Page Optimization.

·   Mobile Marketing and Optimization.

·   Search Engine Marketing (SEM)

·   PPC (Pay-Per-Click) Marketing.

·   Social Media Marketing (SMO).

·   Email Marketing.

·    Marketing Automation.

·   Affiliate Marketing.

·   Web Analytics.

·   Content Marketing and Conversion Rate Optimization
(CRO).

·   Soft Skill Training

 

Training Schedule

Regular Batch: Monday to Saturday

Weekend Batch:  Saturday and Sunday

Doubt Class: Sunday

Course Duration: 3 months

Course Fee: Rs 18,000

Features of the Digital Marketing Course

• Live Sessions
• Assignments
• Doubt Classes
• 100% Job assistance
• Course-completion certificate

Career Opportunities after Digital Marketing Training

• SEO executive/ SEO Manager/ SEO analyst.
• Search Engine Marketing Executive/ manager.
• Social Media Marketing Executive/ manager.
• Web Analyst.
• Content Marketing Executive.
• Email Marketing Executive/ manager.

 

Skills required for Digital Marketing

• Analytics: efficient data analysis
• Customer Behavior: understand the requirement and target the audience to drive traffic.
• Keyword analysis: keyword research and the use of appropriate keyword knowledge is very important.
• Writing skills: Good command of the English language.
• Communication skills
• Creativity
• Learning attitude
• Critical thinking

Pros of a career in Digital Marketing

• Demand is increasing at a very rapid rate.
• No particular education degree is required.
• Lucrative and a rewarding career it is.

Why Choose Digtalsolution360

• Affordable Course Fee.
• 100% Job Guaranteed.
• Live Classes.
• Weekday and weekend batches.
• Live-practical.
• Job Assistance.
• Lifetime access.
• Certified and Professional Digital Marketing Trainer.
• Certificate after course completion.

Certification    

Digitalsolution360 provides a certificate after the course completion with the name of the student and our Institute. They enhance students’ credibility. Therefore we certify our students as a Digital Marketing Professional.

Contact Us

For course or career-related queries in web designing course contact:-

 Amit Sharma: Certified Training Professional

Contact Number: 9716234590

Email: amitsharma.designer@gmail.com

Visit our Website:  https://www.digitalsolution360.in/